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Resume - Asaf Myrav

Profile

I am an accomplished content manager with a deep understanding of various media platforms. I am a fast learner with strong research skills, capable of self-learning subjects quickly and comprehensively. I take pride in my creativity, people skills, resourcefulness, and my staunch support of the Oxford comma.

Experience

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2023-2024

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2022-2023

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2018-2021

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2017-2018

 

 

 

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2014-2017

 

 

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Content Manager, Landa Digital Printing

  • Managing a PR team of freelacers and working with reporters to craft engaging content about the company’s products. 

  • Developing a PR strategy that includes thought leadership, press releases, social media content, and case studies.  

  • Supporting the company's content needs for virtual and physical events with eye-catching content and collateral marketing materials. 

  • Working closely with designers, producers, and company experts to develop concepts and bring content to life.

Content Manager, Vesttoo

  • Writing a slew of marketing materials for a complex Fin-Tech product.

  • Composing thought leadership pieces that require a high level of comprehension of a unique financial sector.

  • Advising the product team on improving the UX through microcopy.

  • Creating investor-facing materials and decks for the company capital raising round.

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​​Head Writer (Marketing and UX), Truffle Live

  • Creating a cohesive language for various products, including a popular app with nearly 2 million users.

  • Designing a content marketing strategy for new and existing projects.

  • Writing and editing materials such as landing pages, press releases, web articles, white papers, scripts, and ads.

  • Improving user experience through precise microcopy.

  • Working with the SEO department to drive traffic through a detailed content strategy.

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​Content Manager, Xtra Mile - B2B Marketing Agency

  • Creating high-quality content and marketing materials for leading companies in the tech, software, and medical industries.

  • Coming up with a comprehensive content strategy that suits the client's needs.

  • Taking charge of the agency's own social media pages and blog.

 

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​Content Writer and Media Consultant, Freelance:

  • Media consultation for small businesses and start-ups.

  • Writing marketing content in Hebrew and in English and managing online communities on behalf of the clients.

Languages
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​Hebrew – Native tongue

English – Native tongue 

Chinese (Mandarin) – Basic 

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